Masi Cellars

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The historic Masi headquarters are located in the heart of the Valpolicella, a lovely hilly area between Lake Garda and Verona.
Amarone differs from other great red wines because it is made with local grape varieties not found elsewhere. What’s more, these grapes must be semi-dried before they are crushed.

This involves the ancient appassimento technique whereby they are left to rest on bamboo trays during the winter months to concentrate the bouquet and aromas of the future wine. This time-honored process is so important that the first stage of the winery visit regards the Fruttaio, or drying loft.

Guests then go down to the large underground cellars where the wine is aged in wood. Next comes the experimental cellar, where the Masi Technical Group puts innovative winemaking systems to the test.

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Masi Experience

120 min
4 wines
30 / PAX

Visit of Masi cellars and Serego Alighieri Estate with tasting of four wines (Toar Valpolicella, Montepiazzo Valpolicella, Riserva di Costasera Amarone, Casal dei Ronchi Recioto).

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Historic Heritage Experience

120 min
4 wines
40 / PAX

Visit of Masi cellars and Serego Alighieri Estate with tasting of four wines (Toar Valpolicella Superiore, Montepiazzo Valpolicella, Riserva di Costasera Amarone, Casal dei Ronchi Recioto) accompanied by board of four local cheeses.

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Digital Wine Tasting

A chance to live the Masi Wine Experience, also from home, and in total safety, when you prefer.

By purchasing the pack “Iconic Masi wines in the world” you can taste the selection of wines with the guide of Raffaele Boscaini to discover the secrets of our finest wines.

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